On Friday, February 12, The Red Point launched its new communication platform, the blog www.redpeople.ro. The initiative aims at developing an open dialogue with its customers, partners, employees and all those interested in The Red Point team.

Under the categories RedVision, Rednology and Redspectrum, blog visitors can find and comment stories about the team, strategy and directions of evolution, new projects and challenges involving the company, as well as about employees’ passions and opinions, innovation in IT and beyond.

Under the special section RedBox, our clients, competitors and all those interested in The Red Point are well invited to write their opinions or ask questions. RedBox, as well as the entire platform, aims at finding a constructive feedback from all parties interested in the company, which will help The Red Point communicate openly and transparently with all its stakeholders.

The image of the company developed through online social media is part of the communication strategy of the company in 2010. Besides the Red People blog, The Red Point also communicates through Linked In and Twitter.